Wednesday, May 6, 2009

Whatever Happened to Them Wednesdays: Kira Plastinina



Yesterday I strolled down 5th Avenue and thought to myself "isn't it funny how time flies?" It seems like just a week ago I was in the Kira Plastinina store. Last year teen fashion designer Kira Plastinina along with millions of American teens were estatic about her coming to America. When the Russian-born heiress went global, it seemed as though she would be a sure hit in the U.S. However, that wasn't the case. Poor Kira; she learned the hard way that her girlie pink and purple lollipops were no match for H & M, Forever21, and America's ruthless fashion industry. Just 7 months after opening a handful of stores in the U.S., KP Fashion Co. filed for chapter 7 bankruptcy. This had a lot to do with her owing $54.5 million to more than 100 creditors, the slumping economy, and her overly priced garments.

If you're wondering what's going on with Kira Plastinina and her stores now, wonder no more. There are currently no plans for her to reopen any of her U.S. stores. Even her American online site is closed for business. However, her stores in Russia, Ukraine, and Kazakhstan are doing just fine. It's a year later and her reps still refuse to comment on the whole chapter 7 mess (whomp-whomp). Looks like it's back to the drawing board for Ms. Plastino-no.

Is it me or does this store seem better vacant?


"Fashion Is Foremost Inspiration"
- Suzanna

No comments:

Post a Comment

Start Your Own Website